In 1968, Gimmo Etro founded the brand in Italy by launching the production of luxury fabrics in original designs and innovative colours. The prints and colours were a reflection of his love for travel and culture. In 1981 the Paisley motif made its debut and has since become ETRO’s mark of identity.
Today, ETRO is still evolving it's signature style, by offering luxurious clothing and accessoiries with an elegant Italian style with strong colours and patterns. Besides men clothing, they produce women clothing, accessoires and fragrances.
You can find ETRO menswear items and accessoiries at OGER online, and in the OGER Stores.